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1 to 1 Marketing

Social Media is Here to Stay

Thursday, September 17, 2009 by Kevin Nuest
Is Social Media a fad?

Over the last couple years, many businesses have been asking this question. Companies have been trying to figure out if they should justify time and effort in their marketing campaigns to pursue social media. I think everyone will agree that the answer is a resounding YES!

As part of a balanced plan of attack, marketers must include social media in their mix. It is too powerful to ignore. Social Media is relatively new, compared to other sources like TV and print advertising that have been around for a long time. In the technology driven age we live in, companies have to continue to evolve their one to one marketing.

Below you will see a great video about the power and importance of Social Media Campaigns.

For tips to improve your social media efforts, check out our free whitepaper: Expanding the Reach of Email Through Social Networks




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Comments for Social Media is Here to Stay

Friday, September 18, 2009 by Jeff Rutherford:
Social media is totally a fad. I don't think any companies (especially my competitors!) should use social media.

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