The
ExactTarget Nexus team invites you to participate in our #NexusCafe
Twitter chat tomorrow and every Thursday from 11am-12pm ET, where
we discuss emerging topics and trends from across the interactive
marketing world. The virtual coffee chat is hosted directly on
Twitter, hosted by @ETNexus. Follow the #NexusCafe
hashtag and be sure and add the hashtag to your tweet to
participate. The person with the best tweets wins a Starbucks gift
card!
For our upcoming #NexusCafe chat this week, our featured guest will
be me, Elizabeth Music, Industry Marketing Manager, Retail here at
ExactTarget. We...
A Retail State of Mind
Traditional retailers are seeing a major shift with how they communicate with and market to their customers. Gone are the days when brands and retailers told customers what they needed and where to purchase these “needed” items. In today’s retail marketplace the tables have turned. The customers are now in control and we once again have technology to thank. Through the Internet customers now have the ability to find the best price, choose what types of advertisements they are exposed to and can easily share with their friends and family what products they like or dislike. With this shifting of...
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