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Database Marketing

ExactTarget Clients and Partners - Center Stage at MarketingSherpa’s Email Summit Next Week

Thursday, March 12, 2009 by Joel Book

Several ExactTarget clients and partners will be speaking at MarketingSherpa’s Email Summit ’09 which kicks off on Monday in Miami.

Leading the pack will be Heather Marsh of Johnston & Murphy who, along with Nick Godfrey of ExactTarget Reseller/Partner Customer Portfolios, delivered an outstanding presentation at the recent ExactTarget webinar titled, Building a Retail Email Powerhouse.

Other ExactTarget clients and partners who will be speaking are:

Following are the session titles and times for each speaker:

Monday, March 16th
10–10:45am
Featured Case Studies: Targeting and Messaging Strategies that Effect Behavior

Rok Hrastnik, Internet Director, Studio Moderna
Heather Marsh, Director of Customer Information, Johnston & Murphy

Tuesday, March 17th
11:30am-12:00pm
Launching and Managing International Email Marketing Initiatives

Sergio Balegno, Senior Analyst, MarketingSherpa

 12:00-12:30pm
Email and Word of Mouth Marketing
.
Dan Heimbrock, President and CEO, Hyperdrive Interactive

 2:00-2:45pm
Strategies for the Long-Term Care and Feeding of an Email Database

Andrew Ecklund, CEO, Ciceron
Moderator: Stefan Tornquist, Research Director, MarketingSherpa

2:45-3:45pm
Long Live Email: Enabling the Continued Success of Social Marketing

Michael Kilgore, VP, Marketing, Tampa Bay Performing Arts Center

You can view the full agenda for next week’s Email Summit ’09 here.

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