Happy New Year from the Design and Campaign Solutions teams at ExactTarget!
With the new year, we’re welcoming in some quick code updates that will save you a little bit of time – but more importantly, keep you up to date on HTML efficiencies for email. In the introduction of the most recent version of Yahoo! Mail, the link color issue that we were previously experiencing has gone away. It’s a small thing, but worth a note in the interest of writing clean and efficient HTML for email.
As noted in our post from last year, an older version of Yahoo! Mail caused link colors to change to a standard web link blue color (#366388). As a result of the update, you will no longer need to add extra code to alleviate the issue. We originally suggested nesting a <span> tag containing the link color:
<a href="http://www.exacttarget.com" alias="ET" target="_blank" style="text-decoration: underline;"><span style="color: #000000;">Link with color in span</span></a>
Based on recent testing, link colors can go back to only being specified directly within the <a>:
<a href="http://www.exacttarget.com" alias="ET" target="_blank" style="text-decoration: underline; color: #000000;">Link with color in a tag</a>
For more information on HTML for email and rendering tips for specific email clients, view the following posts:
HTML for the Unique Email Landscape
Email Rendering in Hotmail – Recent Changes
Why Does Yahoo! Put Additional Links in my Email?
Designing for Outlook 2007 and 2010
Email Rendering in Gmail Update - Recent Change
Email Rendering in Yahoo
Making Sure Hotmail and Firefox Get Along
Andrea Smith
Senior Design Consultant
ExactTarget Campaign Solutions Team
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