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Email Marketing Software Solution

The Latest One to One Marketing Solutions With iLab - Omniture Test and Target

Thursday, August 27, 2009 by Jeff Cunning
iLab at ExactTarget is always rolling out new products, solutions, features, and functionalities for your benefit.  Recent innovations include Impression Tracking for Dynamic Content or AMPscript, Outbound Text Messaging with a Shared Short Code, and International Text Messaging.  Some spaces still remain so don't wait any longer to become our newest partner in innovation.

This week, we are excited to release Omniture Test & Target.  And in iLab, it's not just another affordable email marketing solution--it's free! This new feature is a conversion product that allows marketers to test subscriber interaction with website design, content, navigation, and campaigns.  Test results can be accessed in real time and used to target marketing offers, products, and content to different segments or individuals in order to create the most effective campaigns. 

Omniture Test and Target

Whether it's B2B or B2C, access iLab today to sign up for Omniture Test & Target and take the next step in delivering the most relevant information to your subscribers!

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