ETCandice

#ETCafe Twitter Chat Preview: The New Inbox with @SimmsJenkins

By Candice Whetsel
Tuesday, May 21, 2013

The ExactTarget team invites you to participate in our #ETCafe Twitter chat this Thursday (and every Thursday) from 11am - 12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. This virtual coffee chat is hosted directly on Twitter by @ExactTarget using the hashtag #ETCafe.

This week, we're excited to have Simms Jenkins (@SimmsJenkins) founder & CEO of BrightWave Marketing (@BrightWave). Tied to the launch of his second book, The New Inbox, this week's chat will discuss the future of email, how to truly integrate social and mobile, and what trends and...

Congrats to our Power of ONE Reseller Partner of the Year, C.TRAC

By Candice Whetsel
Wednesday, April 3, 2013

October 2012 was an exciting time for ExactTarget’s partner ecosystem. Not only was the Orange Partner Network program launched at Connections, but also in front of the 4,000+ attendees, ExactTarget was excited to present the Power of ONE Reseller Partner of the Year award to our Platinum partner, C.TRAC.

C.TRAC has taken ExactTarget’s passion and unwavering commitment to client success and worked it into their own daily business practices by truly embodying ExactTarget's core values. Combined with their innovative strategy, design, integration, database management, reporting services, and...

#ETCafe Twitter Chat Recap: Ensure Customer Engagement with User Research

By Candice Whetsel
Friday, March 8, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call this virtual coffee chat the ExactTarget Café.

During a recent #ETCafe chat, we discussed how user research can help ensure customer engagement. Led by our featured guest, Lisa Dragin, the Research and Customer Experience Director at Precision Dialogue (@pd_engage), the #ETCafe community discussed different forms of email research. Precision Dialogue was able to share some great techniques...

#ETCafe Twitter Chat Preview: Ensure Customer Engagement with User Research

By Candice Whetsel
Wednesday, March 6, 2013

The ExactTarget team invites you to participate in this week's #ETCafe Twitter chat, where some of the world's best marketers come together to discuss emerging topics and trends from across the interactive marketing world. This virtual coffee chat takes place directly on Twitter every Thursday from 11am-12pm ET, hosted by @ExactTarget.

This week we're excited to have Lisa Dragin, the Research and Customer Experience Director at Precision Dialogue (@pd_engage) join us to talk about how user research can help to ensure customer engagement. Here's a sneak peak of questions we'll be covering...

Congrats to Our "Orange to the Core" Partners!

By Candice Whetsel
Friday, February 15, 2013

At ExactTarget, being "Orange" isn’t just our internal company culture. In fact, partners who are part of our Orange Partner Network also embrace what it means to be Orange. These partners have taken ExactTarget’s passion and unwavering commitment to client success around the globe and worked it into their own daily business practices.

To recognize partners who truly embody ExactTarget's core values, we announced the winners of our "Orange to the Core" Channel Partner awards at the Global Sales & Services Kickoff event in January. I'd like to extend our congratulations to: