In an effort to help new employees better acclimate into the ExactTarget “Orange” culture, HR’s Talent Management and Organizational Development (TMOD) team recently transformed its new employee orientation strategy. Christened “Officially Orange: New Employee Onboarding”, the program features a refreshed, global-centric curriculum and updated branding that’s sure to help employees live and breathe our “Orange” culture from day one onward.
”Officially Orange” reflects the energy that exists within ExactTarget’s walls. Even before attending Officially Orange, new employees receive a welcome email that includes information about ExactTarget, insight into what they’ll experience during their first week, and a fun guide to downtown Indianapolis. On the first day of Officially Orange, employees are greeted by the TMOD team and receive a variety of branded “schwag” to help them “Orangify” their desks! Over the next few days, they learn about the company’s history, processes, systems, and cross-channel products.
“My favorite part of Officially Orange is getting to know all of our new employees. I enjoy learning where they came from and why they chose ExactTarget. I also love providing a fun atmosphere and giving new employees the tools they need to hit the ground running.”
Angela Kinnett, Global Talent Development Consultant
Want to join a company that’s committed to giving you a bright “Orange” welcome? Apply now and become “Officially Orange!”
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