ExactTarget Blog

#ETCafe Twitter Chat Recap: Welcome Emails

By Amanda Berkey
Friday, February 15, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

During a recent #ETCafe chat, we discussed welcome email strategy for new subscribers. The community discussed the different paths for welcome email and series. Our featured guest, Matt Tippets, director of product marketing for ExactTarget Email products, share some great insights. Here's a recap of the chat questions and the discussion...

#ETCafe Twitter Chat Preview: Love Your Subscribers

By Amanda Berkey
Tuesday, February 12, 2013

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter, hosted by @ExactTarget.

For our Valentine's Day edition of #ETcafe chat, we will host Liz Ryan (@lizsingleton), president of Relish Tray Media, Inc. With over 12 years of digital marketing experience, specializing in email marketing and customer retention, Liz is an innovative thought leader in the field. She has been a frequent speaker...

#ETcafe Chat Recap: Managing Social Accounts with @cc_chapman

By Amanda Berkey
Friday, February 8, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call this virtual coffee chat the ExactTarget Café.

We recently hosted C.C. Chapman (@cc_chapman), best-selling author, content creator, keynote speaker, consultant, photographer, motivator, and founder of The Cleon Foundation. He is the co-author of Content Rules, a best seller that showcases the value of “organizations as publishers” and author of Amazing Things Will Happen: a Real World...

#ETCafe Twitter Chat Preview: Welcome Emails

By Amanda Berkey
Tuesday, February 5, 2013

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter, hosted by @ExactTarget.

This week, we'll discuss welcome email strategy for new subscribers, including the different paths for welcome email and series. Our featured guest will be Matt Tippets, director of product marketing for ExactTarget Email products. Having joined ExactTarget last year, Matt brought years of experience with email marketing...

#ETCafe Twitter Chat Recap: Improving In-Store Shopping Experience with Mobile

By Amanda Berkey
Friday, February 1, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call this virtual coffee chat the ExactTarget Café.

Jimmy MacKinley, product adoption manager, and the crew from Canadian tech start-up Zaptap (@zaptap360) have participated in many #ETcafe Twitter chats in the past. This week they joined us to go deep into how shoppers can experience in-store shopping better with their smartphones. Zaptap offers a proximity-based, application-less solution...

#ETCafe Twitter Chat Preview: Email Design Tips

By Amanda Berkey
Tuesday, January 29, 2013

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter, hosted by @ExactTarget.

Our featured guest for this week's chat is Kristina Huffman. She will be tweeting from the @ETDesign handle, but you can also follow her on her account @krudz. Kristina has worked at ExactTarget for more than four years, serving as the Design Practice Lead in the professional services organization. She helps email...

#ETCafe Twitter Chat Recap: Business Blogging Insights for 2013

By Amanda Berkey
Friday, January 18, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

During our recent chat we discussed business blogs and how to make them more engaging. With evolving technology and consumption behaviors changing quickly, blog strategy continues to increase sophistication. We asked the community for their thoughts on business blogging success.

As interactive marketers, what role do you play in business...

#ETCafe Twitter Chat Recap: The Technical Side of ExactTarget

By Amanda Berkey
Thursday, January 17, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

During a recent chat, we hosted the crew from Code@ExactTarget, our developer community and resource center for APIs, scripting, and all things techy. Our guests are Chris Yates, manager of developer programs, Kelly Andrews, senior developer advocate, and Michael Clark, developer advocate. We discussed the technical aspects of the ExactTarget...

#ETCafe Twitter Chat Preview: Improving In-Store Shopping Experience with Mobile

By Amanda Berkey
Tuesday, January 15, 2013

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter by @ExactTarget.

Our featured guest for this week's chat is Jimmy MacKinley, product adoption manager from Zaptap (@zaptap360). Canadian tech start-up Zaptap has participated in many #ETcafe Twitter chats in the past. This week Jimmy will join us for a deep-dive into how consumers can better experience in-store shopping with their smartphones....

#ETCafe Twitter Chat Recap: Business Blogging Insights for 2013

By Amanda Berkey
Friday, January 11, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

During our recent chat we discussed business blogging and how to make them more engaging. With evolving technology and consumption behaviors changing quickly, blog strategy continues to increase sophistication. We asked the community for their thoughts on business blogging success.

1. As interactive marketers, what role do you play in...

#ETCafe Twitter Chat Recap: Facebook Campaign and Strategy

By Amanda Berkey
Thursday, January 3, 2013

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

Our guest for a recent #ETcafe chat was Tim Putnam (@thetcp), VP of client services at Moontoast (@moontoast), a SaaS platform that lets brands create exciting social marketing and social commerce experiences on Facebook. In addition, Moontoast is now a featured Partner Gear within SocialPages.

Here's a recap of the discussion:

@ExactTarget...

#ETCafe Twitter Chat Preview: Inspired Marketing Predictions for 2013

By Amanda Berkey
Wednesday, December 26, 2012

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. This virtual coffee chat is hosted directly on Twitter, hosted by @ExactTarget.

As we finish up our work in 2012, we'd like to take some time to think about inspirational marketing trends in the upcoming year. Interactive marketers are often the trendsetters within their companies, evolving their strategies and campaigns faster than ever. Our chat this week is based on the new ExactTarget guide Ins...

#ETCafe Twitter Chat Recap: The Rebel's Guide to Email Marketing

By Amanda Berkey
Tuesday, December 18, 2012

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

Our guest for a recent #ETcafe chat was DJ Waldow, founder and CEO of Waldow Social, a company that creates opportunities for social engagement and community development through a fresh approach to email marketing. DJ Waldow is an email marketing consultant, writer, blogger, speaker, and co-author of The Rebel’s Guide to Email Marketing. The...

#ETcafe Twitter Chat Preview: Looking Back at 2012 Interactive Marketing Trends

By Amanda Berkey
Tuesday, December 4, 2012

The ExactTarget team invites you to participate in our #ETCafe Twitter chat this Thursday (and every Thursday) from 11 a.m. - 12 p.m. EST, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter by @ExactTarget using the hashtag #ETCafe.

As we wrap up another fast-paced year in the interactive marketing industry, let's discuss the top trends that we read about and watched this year. How do you decide if a trend is just a fad or if it's a greater influence in the industry? Please join us to share your...

#ETCafe Twitter Chat Recap: Back to Basics with Digital Marketing

By Amanda Berkey
Monday, December 3, 2012

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

Our featured guest for a recent chat was Kevin Kestler, Social Media Producer at Comcast SportsNet. Kevin is a regular chat participant so we were excited to host him as our featured guest! Kevin is a powerhouse who has does a bit of everything - social media, blogging, copywriting, community management, and design in a variety of roles. The...

#ETCafe Twitter Chat Preview: The Technical Side of ExactTarget

By Amanda Berkey
Tuesday, November 27, 2012

The ExactTarget team invites you to participate in our #ETCafe Twitter chat this Thursday (and every Thursday) from 11 a.m. - 12 p.m. EST, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter by @ExactTarget using the hashtag #ETCafe.

This week we're hosting the crew from Code@ExactTarget, our developer community and resource center for APIs, scripting, and all things techie. Our guests are Chris Yates, manager of developer programs, and Michael Clark, developer advocate. During our chat this week,...

#ETCafe Twitter Chat Recap: Tips for Retail Holiday Campaigns

By Amanda Berkey
Friday, November 16, 2012

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

During a recent chat, we brought back some good friends and regular chat contributors, Cara Olson and Ramsey Mohson from DEG, to our weekly #ETcafe chat. Cara, director of direct marketing and CRM, is very passionate about email marketing and merging data to power interactive campaigns. Ramsey, director of social media, is often an early...

#ETCafe Twitter Chat Preview: Facebook Brand Promotions Campaigns

By Amanda Berkey
Wednesday, November 14, 2012

The ExactTarget team invites you to participate in our #ETCafe Twitter chat this Thursday (and every Thursday) from 11 a.m. - 12 p.m. EST, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter by @ExactTarget using the hashtag #ETCafe.

For this week's #ETCafe chat we've invited Ben Pickering (@bpicks), CEO of Strutta (@strutta), an industry leading technology for building photo contests, video contests, and social sweepstakes for your Facebook Page. In addition, Strutta is now a featured Partner Gear within...

#ETCafe Twitter Chat Recap: Responsible Email List Growth

By Amanda Berkey
Friday, November 2, 2012

Each Thursday at 11am EST, marketers from around the world join the ExactTarget user community on Twitter for a conversation about trends and campaign ideas across the interactive marketing industry. We call the virtual coffee chat the ExactTarget Café.

Our guest for a recent #ETCafe chat was Stephanie DeWitt, Corporate Email Marketing Strategist at SeaWorld Parks & Entertainment. In her role, Stephanie is responsible for leading the email marketing strategy for the ten SeaWorld parks. As an email marketing professional, she has consulted and educated business stakeholders about...

#ETCafe Twitter Chat Preview: Tips for Retail Holiday Campaigns

By Amanda Berkey
Wednesday, October 31, 2012

The ExactTarget team invites you to participate in our #ETCafe Twitter chat every Thursday from 11am-12pm ET, where we discuss emerging topics and trends from across the interactive marketing world. The virtual coffee chat is hosted directly on Twitter, hosted by @ExactTarget. Follow the #ETCafe hashtag in your favorite Twitter application and be sure and add the hashtag to your tweet to participate. We will give away a Starbucks gift card to the person wit the best tweets!

We're welcoming back featured guests Cara Olson and Ramsey Mohson

from DEG to our weekly #ETcafe chat. Cara, director of...

Company
Products
Services
Solutions
Full Sitemap

Clients
Partners
Education

3sixty
Nexus Partner Ecosystem
ExactTarget Blog
Subscribers Rule!

About ExactTarget
ExactTarget is a global Software as a Service (SaaS) leader that powers all types of interactive marketing messages through a single, integrated platform. Our messaging platform provides organizations a single platform to connect with customers via Email Marketing, Mobile Marketing, Social Media Marketing, dynamic Sites & Landing Pages.

ExactTarget - TRUSTe, MAAWG, ESPC

© ExactTarget

Contact Us | Privacy Policy | Login

ExactTarget Global

Worldwide
Australia
North America
South America
United Kingdom
Germany