Again, taking a fresh look at the mobile email survey I looked at a section where we asked for comments on why people liked mobile email more than email on a desktop or laptop and vice versa. Here is a summary of the responses (with some representative quotes) from the 1,000 plus written responses we received:
People like mobile email because:
- It’s portable, not tied down
- Kills downtime
- “Wireless service faster than dial-up on my home computer.”
- “I don’t have a computer.”
- “You can check anytime and get rid of junk email”
People like email on a computer because:
- Easier to view/read (bigger screen)
- Easier to write (bigger keyboard)
- It’s cheaper (perception that mobile email is free -- compared to SMS which users pay for)
- Time – it does not take as long
- Easier to click and respond
- Access speed (for high-speed internet access users)
- Can open attachments
- Can leverage full computer functionality
- Can print
- Easier to search archives
- Easier to concentrate
- Does not drain the battery on my mobile phone
