This year in Insight, we’ve brought you our One-to-One marketing Field Guide Set, 2009 Email List Growth Study, Email Design Checklist and much, much more. But is it what you really want?
I’m a one-to-one marketer just like you. With every email send, I’m glued to the results to see how many opens I’m getting, and what links receive the highest clicks. When open rates on a new subject line top the charts, I get excited thinking about what I can come up with to beat those results the next time around. I learn a lot from testing elements of our communications and analyzing the results. As smart marketers, we all know the value in the numbers, and proving the execution of our strategies back to a strong ROI. I could go on and on about what our newsletter metrics have told me, but I want to go beyond the numbers. That’s right…it’s time to get personal.
After all, InSight is about you! Does this communication give you everything you need to be a successful one-to-one marketer? Does it answer your questions about deliverability and design, while keeping you up-to-date on the latest features in your account? While the numbers can tell me what’s working from what’s already included in InSight, I’m looking for your input on what’s NOT there. Please take a moment to complete the survey in this month’s newsletter and give me some InSight about you! Still have more to say? Share your feedback with me on 3sixty.
I’m a one-to-one marketer just like you. With every email send, I’m glued to the results to see how many opens I’m getting, and what links receive the highest clicks. When open rates on a new subject line top the charts, I get excited thinking about what I can come up with to beat those results the next time around. I learn a lot from testing elements of our communications and analyzing the results. As smart marketers, we all know the value in the numbers, and proving the execution of our strategies back to a strong ROI. I could go on and on about what our newsletter metrics have told me, but I want to go beyond the numbers. That’s right…it’s time to get personal.
After all, InSight is about you! Does this communication give you everything you need to be a successful one-to-one marketer? Does it answer your questions about deliverability and design, while keeping you up-to-date on the latest features in your account? While the numbers can tell me what’s working from what’s already included in InSight, I’m looking for your input on what’s NOT there. Please take a moment to complete the survey in this month’s newsletter and give me some InSight about you! Still have more to say? Share your feedback with me on 3sixty.










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